Centred on an inspired adaptive re-use of the heritage-protected Goods Shed 5 by famed architect, Nonda Katsalidis, Seafarers is a new mixed-use waterfront precinct for Melbourne which will incorporate a limited collection of residences, Australia’s first 1 Hotel, a 1,000-seat function centre, dining and retail, all complemented by a 3,500sqm public park.
Brand identity and strategy
Art Direction
Identification signage and site activation
Print and digital communications
Corporate publications
Website Design